• Keeney Swearer, Mackinac State Historic Parks 

The classic period setting has been a mainstay of the museum experience, however, period and other immersive settings can be limited in their interpretive value. By introducing exhibit elements these spaces can be augmented to increase their interpretive value. These augmentations can be as simple as a series of exhibit panels or labels to as complicated as touchscreens, interactive components and projected elements. We will also explore different ways to use period setting spaces including hardened areas visitors can walk through and mixed use spaces that include various elements while still respecting the authenticity that is at the heart of these immersive spaces.

• Leslie Pielack, Birmingham Museum

• Pat McKay, Rochester Hills Museum at Van Hoosen Farm

Museums that meet public needs through collaboration more closely reflect their communities, making them more visible, relevant and sustainable. This program will discuss strategies that museums can use to bring greater resources and larger audiences to tell important community stories in partnership with municipalities, cultural groups, educators, archaeologists, architects, and private business, as well as projects ranging from special exhibits to public programs to historic preservation and private rentals.

• Michelle Walk, Mackinac State Historic Parks

What happens when the doors close and the lights turn off? Learn how Mackinac State Historic Parks turned behind-the-scenes and after-hours offerings into a powerful tool for member engagement. We’ll move beyond basic benefits to explore how these programs and events encourage membership upgrades, increased giving, and deeper mission-based loyalty. From examples, insights, and proven results, learn how to leverage internal talent, secure organizational buy-in, and turn casual supporters into lifelong advocates.