Posted on 1/23/2023
Full-Time, Exempt , Administrative/Professional
WORK SCHEDULE: Monday through Friday, 9am-5:30pm with occasional evenings and weekends
JOB SUMMARY: The Community Relations and Marketing Manager designs and leads communications strategies and public programs that engage highly diverse audiences in art, community, and ideas at the Marshall M. Fredericks Sculpture Museum. The overarching purpose of the job is to work with the concept of the museum as a bridge between campus and the broader community, and to create opportunities for interaction among members of the campus and beyond. The position is responsible for creating and implementing a marketing and communications strategy in collaboration with the museum director and with occasional support from outside consultants. The Community Relations and Marketing Manager will build and reach campus and community audiences through public events and a lively, reliable, and welcoming communications strategy. This work centers visitor experiences with art, promotes community engagement, supports cross-cultural and intergenerational exchange, and proactively integrates a diverse, equitable, accessible, and inclusive (DEAI) approach to museum work. Reporting to the museum director, the Community Relations and Marketing Manager works closely with the curator of education as well as the entire museum staff and a range of campus and community partners to conceive of and collaboratively host programs and events that advance the museum's core initiatives. The successful candidate will demonstrate the ways in which they bring value to and will work towards supporting a broadly diverse community.
Compensation: $45,000, commensurate with experience
ESSENTIAL DUTIES & RESPONSIBILIITES:
Communications and Outreach
Develop and implement a communications and marketing strategy and budget in collaboration with the museum director. May include print and digital advertising, social media, email communications, website, and production of print and digital marketing materials. In particular:
Manage the design, production, printing, and distribution of all museum marketing materials including any fundraising and program brochures, promotional cards, digital and radio advertising campaigns, banners, online calendar, intercampus mail, posters, etc.
Maintain email contact lists and produce e-newsletters.
Run the museum's social media (Instagram and Facebook).
Manage distribution of press releases to key media partners.
Maintain accurate listings on the webpages, google, etc.
Support donor relations and fundraising materials including donation requests and grantwriting support.
Public Programs and Events
Conceive of and implement engagement programming in coordination with the Museum staff to engage the Museum’s diverse audience of SVSU students, faculty & staff, as well as the broader community and expand access to the museum exhibitions and initiatives. Work in close collaboration with colleagues to integrate shared principles for hosting and facilitating groups in the museum. In particular:
Manage requests from community organizations and student groups to use Museum spaces.
Plan and host exhibition openings, typically once/semester.
Liaise with campus offices to host programs as appropriate Reunions, Homecoming, and Commencements, etc.
Develop and track budgets, and attendance as directed. Seek outside funding when needed.
Hire and mentor student interns in communications and programs, as needed.
Contribute to museum-wide learning, action-planning, and accountability measures around DEAI.
Perform other duties as assigned.
Experience working in highly collaborative, mission-driven environments
Proven ability to host inclusive group events, from concept to implementation
Experience working with youth and/or young adults
Clear written and verbal communication, and interpersonal skills
Demonstrated and excellent organizational and time management skills
Strong attention to detail
Able to take initiative, work independently and collaboratively
Able to translate ideas into concrete action
Proficient in MS Office, Facebook and Instagram
Experience creating social media campaigns & tracking analytics
Proven ability to make connections with people and organizations across identities.
Experience and ability to positively interact with a diverse campus community.
Ability to perform the essential duties of the position with or without accommodations.
5 years related experience
Experience in Adobe Suite, Google Suite, Wordpress, and MailChimp or other email communication platform
Knowledge of museum or non-profit administration
Basic knowledge of Google analytics
Strong public speaker
Experience advancing social equity in the arts
Basic web editing experience, or confidence to learn on the job
Stated interest and experience in DEAI in the arts
Duties are generally performed inside but include outside seasonal activities.
Some weeknights and weekends, including intermittent travel, will be required.
Duties are generally performed inside and not exposed to adverse conditions.
The above reflects the general details considered necessary to describe the essential functions of the job. It shall not be construed as an exhaustive statement of duties, responsibilities, or requirements that may be inherent in the job. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties shall not be held to exclude other duties not mentioned that are of similar kind or level of difficulty.
Posted through: Open Until Filled
Saginaw Valley State University is a comprehensive university with more than 100 programs of study for its more than 7,000 students. Located on a suburban campus in Michigan’s Great Lakes Bay Region, SVSU is committed to a supportive and empowering environment for students, faculty and staff. For seven consecutive years, SVSU has been recognized as a “Great College to Work For” (2016-2022).
SVSU emphasizes undergraduate teaching and learning, and community-based research. SVSU earned the Community Engagement classification from the Carnegie Foundation for the Advancement of Teaching, a distinction achieved by only 7 percent of U.S. colleges and universities. By their senior year, 84 percent of students have engaged with community employers and agencies in internships, field placements or some other component of their academic preparation.
SVSU is establishing itself as a leader in STEAM education for the Great Lakes Bay Region, partnering with businesses, foundations and school districts to improve students’ performance in math, science and the arts at the middle school, high school and university levels.
More than 70 percent of SVSU freshmen live on campus in student housing that has been rated No. 1 among public universities in the U.S. (2018-2022). SVSU fields 19 varsity sports at the NCAA Division II level. The average class size is 23 students. For more information, please visit our website, http://www.svsu.edu.